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Holly Folkard-Smith
Media Kit · 2026

Let's Work Together

Travel, hospitality & lifestyle content creator. I partner with brands, hotels and destinations to create honest, high-performing content across photo, video, editorial and social.

Holly Folkard-Smith
1.8M
Total Views · Last 60 Days
302K
Single Post Record (Instagram)
8.5%
Peak Engagement Rate
4,732
Combined Followers · Growing

TikTok + Instagram · data updated regularly · full platform breakdown below

Content Niches

What I Create

Travel
Travel

Long and short-form destination storytelling - itineraries, guides and full editorials.

Hospitality
Hospitality

Hotels, boutique stays, eco lodges and design-led retreats.

Food & Drink
Food & Drink

Cafés, bakeries, wine bars, best date nights and my genuine go-tos.

Lifestyle
Lifestyle

Day-in-the-life, wellness, routines and the things I genuinely use.

Platforms

Audience & Platform Performance

TikTok
@hollyfolkardsmith
3,302
Followers
1.7M
Post Views
9.6K
Profile Views
333K
Total Likes
14.4K
Shares
Age Breakdown
18–2437.6%
25–3452.2%
35–445.9%
Top Locations
Australia80.4%
France6.9%
UK3.7%
US1.6%
79% women · 21% men
Instagram
@_hollyfolkardsmith
1,430
Followers
915K
Views
64K
Interactions
+110
New Followers (60d)
548K
Account views
Age Breakdown
18–2419.8%
25–3465.6%
35–446.6%
Top Locations
UK61.9%
Australia21.7%
US1.8%
60.9% women · 39.1% men

Last updated: August 2026 · All stats reflect the last 60 days.

Partners

Brands I've Worked With

  • Lick Your Phone logoLick Your Phone
  • Fever logoFever
  • Jordon's Seafood logoJordon's Seafood
  • Sydney Fish Market Cafe logoSydney Fish Market Cafe
  • Restelle logoRestelle
  • Elemis logoElemis
  • Jam Pickleball Club logoJam Pickleball Club
  • Blend PR logoBlend PR
  • Simple logoSimple
  • Franui logoFranui
  • 7-Eleven logo7-Eleven
  • Ernie logoErnie
  • Krispy Kreme ANZ logoKrispy Kreme ANZ
  • Homezee logoHomezee
  • Anua logoAnua
  • One Playground logoOne Playground
  • Lick Your Phone logoLick Your Phone
  • Fever logoFever
  • Jordon's Seafood logoJordon's Seafood
  • Sydney Fish Market Cafe logoSydney Fish Market Cafe
  • Restelle logoRestelle
  • Elemis logoElemis
  • Jam Pickleball Club logoJam Pickleball Club
  • Blend PR logoBlend PR
  • Simple logoSimple
  • Franui logoFranui
  • 7-Eleven logo7-Eleven
  • Ernie logoErnie
  • Krispy Kreme ANZ logoKrispy Kreme ANZ
  • Homezee logoHomezee
  • Anua logoAnua
  • One Playground logoOne Playground
UGC · Brand Use Rights

Content I've Created For Brands

Bespoke content shot and delivered for brand use or for personal UGC.

Malika Bakehouse (with LickYourPhone)
Sydney Fish Markets (with LickYourPhone)
Le Ronde (with Fever)
Jordan's Seafood
Krispy Kreme (with Ernie)
Blackwood Bondi
The Naked Baker
Alcotraz Sydney

Last updated: August 2026

My Channels

A Glimpse Into My Socials

Travel

Videos for this category coming soon.

Hospitality

Videos for this category coming soon.

Food & Drink

Videos for this category coming soon.

Lifestyle

Videos for this category coming soon.

Last updated: August 2026

Collaboration Options

How We Can Work Together

📷

Instagram & TikTok Content

Includes

Reels, Carousels, Story Sets

Posted to my channels with audience reach. Includes caption, hashtags and tagging.

▶︎

UGC (Brand Use Rights)

Includes

Videos, Carousels, Product Stills

Shot and delivered directly to your team for use on your channels, ads and website. No posting to my channels required.

Editorial / Journal Feature

Includes

Long-form written review on hollyfolkardsmith.org, photography, SEO-optimised

A full editorial post on the site with permanent organic search value.

Campaign Packages

Includes

Multi-platform, multi-deliverable campaigns

Bespoke packages combining social, UGC and editorial. Rates on request.

Get In Touch →
Let's Talk

Start a Brand Collaboration

I'd love to work together and help promote your brand. Every piece of content I post is something I genuinely, 100% believe in or would recommend myself. Tell me about your brand, the campaign you have in mind and your timing - I aim to respond within 48 hours.