Media Kit · 2026

Let's Work Together

Travel, hospitality & lifestyle content creator. I partner with brands, hotels and destinations to create honest, high-performing content across photo, video, editorial and social.

Start a Collaboration →View Content Examples ↓

1.8M

Total Views · Last 60 Days

184.5K

Single Post Record (Instagram)

8.5%

Peak Engagement Rate

4,227

Combined Followers · Growing

TikTok + Instagram · data updated regularly · full platform breakdown below

Content Niches

What I Create

Travel

Long and short-form destination storytelling - itineraries, guides and full editorials.

Hospitality

Hotels, boutique stays, eco lodges and design-led retreats.

Food & Drink

Cafés, bakeries, wine bars, best date nights and my genuine go-tos.

Lifestyle

Day-in-the-life, wellness, routines and the things I genuinely use.

Fashion

Travel-led fashion edits, capsule wardrobes and seasonal lookbooks.

Activities

Adventure, watersports, outdoor experiences and bookable tours.

Platforms

Audience & Platform Performance

TikTok

@hollyfolkardsmith

2,894

Followers

1.1M

Views

—

Engagement Rate

10,000

51K

Likes

Age Breakdown

18–2439.5%

25–3439.5%

35+8%

Top Locations

Australia88.7%

UK6.3%

US1.0%

80% women · 20% men

Instagram

@_hollyfolkardsmith

1,333

Followers

676K

Views

430K

Accounts Reached

83.3%

Non-Follower Reach

+97

New Followers (60d)

Age Breakdown

25–3463.8%

18–2424.3%

35+10.5%

Top Locations

UK65.6%

Australia19.5%

US1.0%

Ireland1.0%

Spain1.0%

60.2% women · 39.8% men

Last updated: —

Want the full breakdown?

Download my media kit for rates, audience insights, content samples and past brand results.

Request My Media Kit →

My Channels

Top-Performing Posts

By Post Type · All

5.7K

avg views

9.2%

avg eng.

Reels/Videos

40.9K

avg views

6.8%

avg eng.

Carousels

—

avg views

—

avg eng.

Story Sets

By Platform · All

26.9K

avg views

7.6%

avg eng.

TikTok

26.7K

avg views

7.8%

avg eng.

Instagram

TRAVEL & HOSPITALITY

Views15.9kEngagement4%Saves224

FOOD & DRINK

Views10.4kEngagement2.6%Saves21

⭐

LIFESTYLE

Views8,062Engagement—Saves10

TikTok Carousels

Last updated: —

UGC · Brand Use Rights

Content I've Created For Brands

Bespoke content shot and delivered for brand use — for posting on brand channels, paid ads, and digital campaigns.

By Post Type · All

5.7K

avg views

9.2%

avg eng.

Reels/Videos

40.9K

avg views

6.8%

avg eng.

Carousels

—

avg views

—

avg eng.

Story Sets

By Platform · All

26.9K

avg views

7.6%

avg eng.

TikTok

26.7K

avg views

7.8%

avg eng.

Instagram

Carousels

Videos

★ Brand collaboration/invite

FOOD & DRINK

Views1,160Engagement6.2%

★ Brand collaboration/invite

FOOD & DRINK

Views10.4kEngagement1.74%

Posted on Instagram

★ Brand collaboration/invite

LIFESTYLE

Views7,021Engagement44.6%

FOOD & DRINK

Views720Engagement7.6%

FOOD & DRINK

Views2,176Engagement5.6%

TRAVEL & HOSPITALITY

Views397Engagement5.3%

LIFESTYLE

Views483Engagement5.4%

FOOD & DRINK

Stats not yet available

Full rate card and campaign case studies available on request.

Last updated: —

Collaboration Options

How We Can Work Together

📷

Instagram Content

Includes

Reels, Carousels, Story Sets

Posted to my channels with audience reach. Includes caption, hashtags and tagging.

▶︎

UGC (Brand Use Rights)

Includes

Videos, Carousels, Product Stills

Shot and delivered directly to your team for use on your channels, ads and website. No posting to my channels required.

✎

Editorial / Journal Feature

Includes

Long-form written review on hollyfolkardsmith.org, photography, SEO-optimised

A full editorial post on the site with permanent organic search value.

★

Campaign Packages

Includes

Multi-platform, multi-deliverable campaigns

Bespoke packages combining social, UGC and editorial. Rates on request.

All rates available on request. Contra and paid partnerships both considered.

Get In Touch →

Partners

Brands I've Worked With

Lick Your Phone
Fever
Jordon's Seafood
Sydney Fish Market Cafe
Restelle
Elemis
Jam Pickleball Club

Let's Talk

Start a Brand Collaboration

I'd love to work together and help promote your brand. Every piece of content I post is something I genuinely, 100% believe in or would recommend myself. Tell me about your brand, the campaign you have in mind and your timing - I aim to respond within 48 hours.